Platforms such as Artificial Intelligence, Machine Learning, and Robotic Process Automation (RPA), can be used by any type of organization or project and are key to achieving improvements in the customer experience.
Artificial Intelligence (AI), a branch of computing where intelligence is processed by machines, can perform tasks that normally require human intelligence. Machine Learning is a part of Artificial Intelligence, which automates processes digitally by learning, imitating, and executing tasks. The Robotic Process Automation replicates the actions that a person performs when interacting with an information system.
Apart from the replacement of tasks that are traditionally done manually, there are other relevant processes of Artificial Intelligence:
Artificial intelligence delivers operational benefits that optimize competitiveness by delivering greater precision and improving business results. It is easy to implement, it helps in the transformation process, and it can increase efficiency in all types of business regardless of its logistics or size.
In addition, it is within the reach of medium or small companies, and its combination and implementation together with robotic process automation allows the ability to obtain significant results, such as:
According to Forrester Consulting, 73% of consumers believe that their satisfaction is the greatest impact that customer service can provide.
“This has a lot to do with organizations, and in many times their services are not aligned, but are fragmented by areas: digital attention, face-to-face attention... Here, ACF delivers value, and it is to help understand that the organization should have an integrated care process that includes all channels…. this can be done in a scalable way.” David Mejías, VP Consulting, and Engineering Latam, ACF Technologies.
Access to quality information is essential for decision making, detection of improvement points, and obtaining greater profits. There are different strategies to obtain this information in an automated way and convert it into actions, and these are:
Under these strategies, it is possible to study all the potential actions that can be carried out with a client. This must work with an omnichannel to provide a consistent experience, as the customer can be on the web, in a mobile app, or signing up for a contact center.
The ability of AI makes processes much easier, allowing you to think about the objectives instead of analyzing the during or "how to do it.” The use of intelligent tools such as Machine Learning through chatbot or virtual assistant deliver key knowledge to make automation more efficient and able to deliver fast solutions to customers.
This is why we see the combination of Artificial Intelligence (AI), technologies such as Machine Learning and the automation of robotic processes together with the automation of business processes.
“In ACF Technologies for example, on the one hand, we have Artificial Intelligence to take the data collected historically to generate models and automation algorithms that are consistent. And on the other hand, the face-to-face service and post-sales processes go directly to a back-office, where there are many opportunities to optimize.”
"It is not just a queue system in a branch, but a more integrated service system. There are a variety of channels that should be combined to achieve optimal management." David Mejía VP Consulting and Engineering Latam, ACF Technologies.
Perhaps we can imagine a future, without limits for planning or system management. And that's what ACF is here for, to become a partner during consulting, developing a strategy, and implementing the necessary systems for each automation, regardless of size or sector to which it belongs.
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